My background includes new product development and innovation roles in the high tech industry, a Wharton MBA in marketing, and several years as an advisor and matchmaker for communities of marketing executives.
After graduating from Brown University, I started my career with Sony, IBM, and Sun Microsystems (now Oracle), with roles in customer research and early-stage software development.
Then I got my MBA in marketing from Wharton. After business school, I joined the innovation group at Pitney Bowes, where I led a research and new business development effort for post offices in rural India and other emerging markets. I had an ‘ah ha’ moment during a 2-week trip to India. Before the trip, I had landed business meetings with high-level Indian business leaders, who ultimately advised on our new product development and made us smart – fast — about our target market. My colleagues were impressed that I created those relationships so quickly, since they had expected it to take years. Something clicked, and I decided that for the next phase of my career I’d focus on being a people-to-people connector, as opposed to a people-to-product connector.
I then joined Forrester Research, where I ran a professional services business for chief marketing officers from $1B+ companies. I cultivated trusted advisory relationships with top marketers from dozens of leading brands, by advising them on technology trends and leading forums for exchanging best practices. I grew the CMO Group business by 600%, and then was promoted to lead a bigger business, Forrester’s Interactive Marketing Council, which served digital and social media marketing leaders from major brands. In this role, I had a front-row seat to some of the most well-known marketers and brands. I won awards from Forrester’s CEO for unprecedented client retention and client service.
I managed those businesses through economic upturns and downturns. My clients came to see me as a partner who could leverage her networks and expertise to identify new talent and advise on job switches. It was a great fit as I really love talking to people about their hiring needs and their careers. My team also partnered with Heidrick & Struggles and Spencer Stuart – two of the largest recruiting firms — to bring career development content to clients.
Transitioning to recruiting was an obvious switch, given my extensive experience with growing executive networks, hunting down information and people in unusual places, and selling people on the benefits of meeting others.